Welcome to Stafford: Grand Opening of Pure Barre Fitness Boutique Studio at Embrey Mill Town Center
July 8th, 2021

           Pure Barre Stafford Offering Discounted Memberships, Free Classes, Raffles, and More

STAFFORD, Va. (July 7, 2021)Pure Barre, the largest and most established barre franchise in North America, will host a grand opening event that will include a ribbon cutting ceremony on July 12 in Stafford. Located at 1630 Publix Way, Suite 120, Stafford will gain access to Pure Barre’s challenging and proprietary barre technique. Designed to strengthen and tone, Pure Barre is a total body workout focused on a series of low impact, high intensity movements.

To give the Stafford community an opportunity to become familiar with the Pure Barre experience, the studio will celebrate its grand opening on July 12 – 18 with 20% off unlimited class memberships, free classes, retail discounts, special member classes, raffles, and more.

Pure Barre Stafford is owned and operated by Kim Salzano, a local fitness instructor who is ready to share her passion for Pure Barre with the community. Originally being a trained Pilates teacher, Kim discovered her instant love for Pure Barre while visiting one of its South Carolina studios. After her experience at Pure Barre, Kim knew she had to open her own studio to share with the people in her community.

 “I am opening a Pure Barre studio to provide a workout unlike any other to the community that I live in. Pure Barre offers strength training, cardio, improved flexibility and coordination all in one workout,” said Kim. “I have seen firsthand how people change and see real results. Overall, our boutique fitness studio will be the community’s new favorite place to get an incredible workout, meet friends, and shop for quality athleisure brands.”

 Pure Barre has exploded in popularity with over 550,000 dedicated followers across North America due to its effective technique, friendly, high-energy atmosphere; and fun, motivating music. The local studio offers an effective total body workout focused on low-impact, high intensity isometric movements that lift and tone muscles to improve strength, agility, and flexibility for every body in 45-50 minutes. Each class is taught by highly trained teachers and features musically driven choreography for a continuously fresh full-body workout.

“Our newest business addition to Embrey Mill Town Center, Stafford County is proud to have Pure Barre, a pioneering small business that brings health and wellness to the community and a supportive entrepreneurial spirit,” said Garrisonville District Supervisor, Mark Dudenhefer. “Welcome to Stafford, and congratulations Kim Salzano for your new business venture.”

Pure Barre Stafford is open Monday through Friday from 6 a.m. – 8 p.m., as well as Saturday and Sunday from 8 a.m. – 2 p.m. The studio can be reached online at www.purebarre.com or by phone at (540) 699-0793.

About Pure Barre:  

Founded in 2001, Pure Barre is the largest barre brand by number of studios, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has four signature class formats including introductory, classic barre, interval training and resistance training. Its high-quality instructors receive specialized multi-tiered training allowing for class format and choreography to be refreshed on a quarterly basis. Head-quartered in Irvine, CA, Pure Barre is backed by Xponential Fitness, the largest franchisor of boutique fitness brands. To learn more about the Pure Barre franchise opportunity, visit https://www.purebarre.com/.

About Xponential Fitness:

Founded in 2017 by Anthony Geisler, Xponential Fitness has built and curated a diversified platform of nine disruptive boutique fitness brands spanning across fitness and wellness verticals – including Pilates, indoor cycling, barre, stretch, rowing, dance, boxing, running and yoga. Currently, Xponential Fitness’s portfolio of brands includes Club Pilates, the nation’s largest Pilates brand; CycleBar, the nation’s largest indoor cycling brand; StretchLab, a concept offering one-on-one assisted stretching services and group stretch services; Row House, a high-energy, low-impact indoor rowing workout; AKT, a dance-based cardio workout combining toning, interval and circuit training developed by Celebrity Trainer Anna Kaiser; YogaSix, a modern boutique yoga brand; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements;  STRIDE, a treadmill-based cardio and strength training concept; and most recently Rumble, a boxing-inspired full-body workout that delivers 45-minute, 10-round, full-body strength and conditioning workouts crafted around specially designed water-filled, teardrop-style boxing bags. Visit www.xponential.com to learn more.